(24.3.) Young Leaders: Trust as Currency - How Trust Signals Shape Business Relationships in China
CNBW Working Group Young Leaders
Trust as Currency - How Trust Signals Shape Business Relationships in China
24 March 2026; 8:30 a.m. CET / 15:30 CST
Online
Organizer: CNBW
open for non-members too
Registration: info@china-bw.net
Topics:
. Understanding how trust is formed in business interactions, beyond etiquette rules
. Practical framework: trust emerges when behavior is readable and decisions are predictable
. Interpreting Li, Yi, Xin (礼, 义、信) as cultural mechanisms that reduce uncertainty in cooperation
. Translating traditional trust signals into actionable insights for global business leaders
. Introducing an AI-powered cultural assistant that helps professionals make context-aware and well-reasoned cross-cultural decisions

Wenchao Wang
Founder of Beta King Partners
Specializing in cross-cultural trust development and global talent collaboration between China and international markets
Over the past 20 years, Wenchao worked across China, Singapore, and Australia, advising multinational teams and visiting more than 2,000 companies in over 15 countries, gaining firsthand insights into how trust, culture, and decision-making differ between China and the West.
More about CNBW’s working Group Young Leaders ...