(10.4.) Through the eyes of an influencer: Little Red Book

CNBW Working Group Sino-German Corporate Communications 
Through the eyes of an influencer: The world of Little Red Book
10 April 2025; 8:30 - 10:00 CET / 15:30 - 17:00 CST
Online
Organizer: CNBW

                         Non-members allowed    Registration: here


This time we have the pleasure of hearing from Yalun Ban, influencer on Chinese social media and founder of Nexify Media. She will share her personal experiences from content creation in China´s fastest growing social media platform Little Red Book or Red Note. Allowing us insider insights, Yalun will share tricks on how to naturally grow follower numbers, achieve high exposure, engagement, and conversions with minimal investment. 

Yalun Ban
Influencer on Chinese social media
Founder of Nexify Media


Working group leaders and moderators:



Theresa Stewart, Director China, Storymaker



Marieke Bossek, General Manager, German Centre for Industry and Trade Taicang

More about this CNBW Working Group: here