Avoiding Third-party Copyright Infringement in Marketing Campaigns
(7.2.2024) When advertising goods or services in China, foreign-invested companies - just as they would in their home market - often use popular music or videos to boost their chances of catching consumers’ attention. However, even just a short extract from a commercial piece of work by a professional artist will involve intellectual property (IP). The China IP SME Helpdesk provides information on the main steps if a copyright licence is needed for a marketing campaign in China.
Article (Magazine EURObiz): here
Konjunktur Südwest: Konjunkturindikatoren überwiegend eingetrübt
(6.1.2024) Im 3. Quartal 2023 exportierte Baden-Württemberg Waren im Gesamtwert von 59,9 Mrd. Euro. Der Wert sank um 12,1% gegenüber dem Vorjahreszeitraum. Mit einem Warenwert von 9,3 Mrd. Euro waren die USA größtes Abnahmeland vor Frankreich (4,5 Mrd. Euro). Die Exporte nach China brachen um 12,2% (4,4 Mrd. Euro, Platz 3) ein.
Mehr: hier
Wine in China: Consumption drivers, channels, regulation etc.
(6.2.2024) Get an overview of the dynamics of the Chinese market for wine with this webinar by EU SME Centre: recent figures, consumption drivers, channels and emerging trends, domestic production and imports into China as well as recommendations for selling or promoting, including on aspects unique to EU products.
Webinar: here
"Kieler" Kommentar zum Fall Evergrande
(30.1.2024) Rolf J. Langhammer, Handelsexperte am Kiel Institut für Weltwirtschaft (IfW Kiel), kommentiert den Hongkonger Gerichtsbeschluss, das Immobilienunternehmen Evergrande aufzulösen. Für die deutsche Exportwirtschaft seien das schlechte Nachrichten, weil die chinesische Importnachfrage schwächeln werde und weil sich zu diesem Einkommenseffekt ein negativer Preiseffekt hinzugesellen könne.
Kommentar: hier
January: Business Confidence Survey 2024
(29.1.2024) This EU Chamber's episode contains segments on China's 2023 inbound and outbound passenger flows and the number of its foreign residents; on China's intention to extend its visa-free policy to two more European countries; on the country's actual use of foreign direct investment in 2023; on the restart of trading of voluntary greenhouse gas emission reduction credits and on the declining number of privately-owned companies among of China's top 100 listed firms.
China ShortCut: here
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